All About Our Brands

Kingsmill

Kingsmill is a top 10 grocery brand. Following extensive research, the Kingsmill brand was re-launched in 2007, supported by £40m investment, encompassing:

• new packaging
• new advertising
• new exciting sub brands
• our best-ever recipes
• bigger and softer loaves
• no artificial preservatives*
• lowest salt levels in our Great Everyday Soft White bread
  * Excludes Kingsmill bakery snacks lines

To learn more about the Kingsmill brand including exciting news about our pioneering work on carbon footprinting, click on www.kingsmillbread.com

The Kingsmill sub brands

• Great Everyday
• Tasty Wholemeal
• 50/50
• Crusts Away!
• Farmhouse
• Seeds & Oats
• Oatilicious
• Love to Toast
• Little Big Loaf

Burgen - Harnessing the Power of Nature

We all know that a well balanced diet is key to a healthy lifestyle. With Burgen, we've developed a range of special healthy breads so that everyone can get a taste of the good life. Burgen is a loaf with real health benefits and great taste. Burgen is a perfect choice for people who want to look after their health and do it naturally.

There are a number of different varieties of Burgen, including:

• Soya and Linseed
• Wholegrain and Cranberry

To learn more about Burgen visit www.burgenbread.com

Allinson - Real Bread

Allinson is about real food values - built upon traditional craftsmanship, wholesome tried and trusted ingredients and great taste. Allinson believes in taking what we've learnt from the past and making it relevant to today. There are a number of Allinson products, including:

• Wholemeal
• Sunflower and Pumpkin
• Malted Harvestgrain

Sunblest

Sunblest is the number one value brand in bread, snacks and rolls offering great quality at a good price.